The new Smart Play sets come with motion sensors, lights and sound. But does the legendary building system actually need this digital upgrade? https://www.wsj.com/business/lego-smart-play-interactive-toys-865907e5
@wsj·Jul 18, 2026·2 sources·neutral
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The article discusses Lego's new Smart Play sets that incorporate digital features like motion sensors, lights, and sound, questioning if the traditional building system needs such upgrades.
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The new Smart Play sets come with motion sensors, lights and sound. But does the legendary building system actually need this digital upgrade? https://www.wsj.com/business/lego-smart-play-interactive-toys-865907e5
@wsj
Jul 18, 2026
The new Smart Play sets come with motion sensors, lights and sound. But does the legendary building system actually need this digital upgrade? https://t.co/8F31nii6t1
@wsj
Jul 18, 2026